One of the biggest challenges of working as a Director of Operations is ensuring that everyone is on the same page about where the business is going. That’s why the Strategic Mapping Method is so vital, and why it’s been referred to as “the gold” of this program. In Module 1, you’ll learn what it is, how to implement it, and even have the opportunity to practice with others.

At the end of Module 1, you’ll be able to:

• Start every client relationship right by getting on the same page and setting the strategy for the future with the Strategic Mapping Method™
• Implement a tangible process that will impress your employer or clients 
• Offer a new service in your business 

Once you have the foundational strategy set for the business, it’s essential to know what KPIs (Key Performance Indicators) you’ll track, have a plan for how to track them, as well as keep track of vital business information. In Module 2, you’ll learn exactly how to do all of these… even if you’re not a data nerd!

After Module 2, you’ll:

• Know why KPIs matter and which KPIs to track
• Be able to set up a dashboard for the businesses you are serving in
• Have a template for a Business Hub to keep track of the necessary info for each of your clients

An essential aspect of the role of a Director of Operations is project management. In Module 3, you will gain practical skills and insights into how to effectively manage a project, including identifying stakeholders, setting a budget, monitoring progress, and more. You’ll have the chance to not only learn the necessary elements of project management but also practice them with an integration activity.

After Module 3, you will:

• Be able to effectively set up and manage projects in your client or employer’s business
• Have a skill you can sell as a stand alone service
• Add to your toolbelt with templates for managing a project from start to finish

As a strategic partner in your client’s or employer’s business, you may be helping to oversee and manage the human resources of the organization. In this 3-part module, you will learn about Talent & Team Management, Hiring, and Organizational Design. This module will allow you to bring immense value to your clients or employer because of the breadth and depth of the training you’ll receive.

After completing Module 4, you will:

• Be able to understand and oversee the Talent Management Cycle
• Grow in your ability to lead a team and manage meetings
• Have a plug and play system for effectively hiring
• Understand how to perform an Organizational Design
• Have the ability to offer multiple services in the HR realm within an organization or as stand alone services

When serving as a DOO, your ability to understand financials and perform basic financial reporting is key. This skill will set you apart from other service providers as you’ll be able to help your client or employer make informed decisions. In Module 5, you will gain training and practice in the area of financials–no more feeling afraid of the finances!

After Module 5, you’ll:

• Understand key financial terms and be able to communicate confidently around financial issues
• Know the questions you need to ask clients or employers during onboarding in order to gain an accurate view of their financials
• Be able to provide strategic financial guidance to your leader–priceless!

While it’s essential to have the operations skills to be an effective DOO, it’s also vital to have the right mindset. That’s why we don’t just cover the core skills but also provide additional resources to help you in your overall operations career. In Module 6, you’ll receive mindset training from several experts to assist you in this area.

After Module 6, you will be able to:

• Understand why mindset matters to you and to your leaders
• Recognize your own mindset issues and areas where you need to grow
• Have a toolbelt of mindset practices to support you in your career

Another key to success in your career is your ability to lead. In Module 7, you will learn how to show up as a leader, how to cultivate your leadership superpowers, and how to show up positively in challenging situations. 

After Module 7, you will:

• Develop your leadership abilities
• Build your immunity to challenges and resilience as a leader
• Know how to show up powerfully as a leader

How do you set yourself apart as a Director of Operations? Communication! In Module 8, you will learn some key best practices to implement. You will also gain access to resources and templates that will allow you to do this more easily and effectively.

After Module 8, you’ll be able to:

• Develop your communication skills, especially during conflict or challenging situations
• Have a plan for regular reporting (and the tools to do so)

As a Certified DOO, you will have plenty of choices on how to build your career or business. In Module 9, you’ll understand some of the main options at your fingertips now that you have learned the core operations skills provided in the program.

After Module 9, you’ll:

• Identify the business model or career path you wish to pursue
• Understand the earning potential of a DOO, including how to implement profit sharing

To begin, I’ve never gone through the OBM certification but I’ve been in the online space for nearly 5 years. I’ve worked with OBMs, managed them, and hired them. As with all service provider positions, there is a large variance between one person to another, everyone delivers differently. And I’ve seen the difference between certified OBMs and non-certified OBMs. My understanding is that the OBM profession is built as a progression from the Virtual Assistant role, which is primarily execution-based. The Director of Operations certification is based on experience that is not exclusive to the VA space, but rather looks at leadership, experience in operational fields, and project management rigor.

The DOO role is a strategic partner in a leadership position of a successful and scaling business. In this role, you integrate over implement. You lead and build teams. You design strategies and new products and services. You implement systems and processes. Ultimately, you are a project manager, the right hand for the CEO, and do these with your innate leadership skills.

If you’re trying to determine which training would be best, I would look at the curriculum and who you enjoy learning from. Both are great programs! Also look at the outcomes from those that have been through the different certifications and evaluate which matches your goals most closely. I’m clearly fond of the successes of the certified DOOs and the emerging profession we’re cultivating. It’s unique and I’d love you to be a part of it.

Here’s the syllabus for the certification. bit.ly/DOOsyllabus

Unlike an OBM, DOO’s utilize the expertise of the business owner or marketing director to guide the strategy. The DOO position is an executive-level role that can be a progression from the OBM role. This certification will allow an OBM to level up your client base so you can move toward a business model with fewer clients and more profit. You will also learn new frameworks that can be monetized immediately.

I advise all students to plan to dedicate up to 3 hours per week to consume and implement the weekly content and curriculum and attend our weekly sessions.

This program is not designed for a novice operations skillset. It is for established operators. Some will have existing businesses and others will be taking the leap from corporate to entrepreneurship. Ultimately, this is for those who are established operators, leaders, and ready to take their skills to the next level.

As a bonus, you’ll receive a 12-step course called the DOO Business Bootcamp that is dedicated to turning your operational skills into a business. It covers marketing, visibility, offers, customer experience, and more. You will leave the certification program with a functional business that serves your lifestyle rather than having your services dictate your lifestyle.

Yes – you can download the syllabus to review course topics and schedule here.

A course does not have any criteria to join and complete, and it is also usually self-paced. A certification has a beginning and end date, and there is also criteria to join or complete the program.

Absolutely! It’s so important for business owners to support their team members, especially if they love your business as much as you do. Just make sure they’re ready for the leap too!

The current cost of the program is $7,500. There are also 2 payment plans available: 3 payments of $2,500 OR 6 payments of $1,250.

The massive value in this program exists in the customized mentoring for you and your business. While the content is uniform for all members, the way you utilize it and implement it into your life and business is highly personalized. There is no way to effectively DIY that portion of the program.

This is a highly-vetted program and my team and I will not enroll a member that is not a perfect fit. To that end, there is no money-back or refund in place as it is highly unnecessary considering the program parameters for entry.

There are three requirements that we will track as you’re navigating the certification experience. To graduate our program, we require:

1. 90% of the course content is viewed.
2. 70% of live calls are attended, live or recorded.
3. 50% of case studies submitted.