As an operator, do you realize how much you utilize the skill of coaching with your clients? Do you feel like you need to hone those skills or become a better communicator?
Leveraging better communication that can couple into coaching skills can be a huge asset.
Today I have a dear friend and mentor with me, Kelsey Murphy. She has some actionable items that I have learned from her and have seen her model over the last seven years that I have been in business.
Kelsey Murphy is a Business & Life Coach working with Fortune 500 companies, like Facebook & Twitter, industry thought leaders like Marie Forleo, celebrity nutritionists like Kelly Leveque, and many other brilliant humans creating meaningful businesses and lives. She’s been featured in places like Forbes, Business Insider, Huffington Post, LiveStrong, Living Healthy, LaurenConrad.com and more. When Kelsey’s not coaching you can find her hosting the top-ranked Whiskey & Work podcast giving wise (and sometimes comical) advice on navigating the waters of business, life, and relationships. But on her other card, it might say snowboarder, eater, dreamer and fresh-air-addict – come say hello at KelseyMurphy.com.
Background and how Kelsey got into the coaching space
- She was in the account side of advertising, and had to be the communicator between people with corporate backgrounds and the creatives who came up with advertising campaigns
- Figured out she loved communicating with people and finding their common goals, values, and desires
- Started to “nerd out” on communication by learning about cognitive behavior and motivational & positive psychology, emotional intelligence, and how to understand how our personalities make us show up in the way that we do
- Started to become obsessed with conversations and realized she wanted to have bigger conversations about things other than advertising
- Wanted to help women marry the two worlds of navigating motherhood/family life with navigating a successful career path
- Started to grow her coaching business in the career transitions space, helping women leave corporate jobs and start their own businesses
“I love it when you are in a room and you can make everyone feel heard…” – Kelsey Murphy
How do you pick the one focus to coach on?
- Most coaches could coach in so many different directions and help so many different people
- Get really clear on the people you work with and how you help them, and the problem you solve for them
- It’s about choosing something you want to commit to, and testing it
- Test it for 30-90 days and see how it feels
- Imagine an offer: what are 3 areas you want to try out?
- Gather the data, and if it is your thing, then double down on it
“What expertise can you lean into so that when you tell people what you do… it no longer confuses them?” – Kelsey Murphy
“Don’t pressure yourself into finding your forever thing on day 1 or on day 1000.” – Natalie Gingrich
- Shift your paradigm of what it will take to get a “yes”. Plan on getting 9 “no’s” before you get that first yes, and get to work
- Every time you have an experience with a non-ideal client, physically note what it was you did not like about them and use it as your litmus test for future clients
- Identify what didn’t work in the past, and then identify the value that was misaligned
How do operators show up as coaches, and how can they be better communicators?
- It comes down to effective leadership, and developing coaching skills will fast track you
- It’s about being a master communicator
- Need to create structure for yourself/rules for communication
- What is the goal of the conversation?
- The CDR Method
- Clarity: focus on what the person really cares about and wants as an end result
- Discovery: draw out the juicy parts
- Reflection: have them reflect instead of you
“The aha’s and the magic that is happening inside of them during these smart, elevated conversations are so significant and telling.” – Kelsey Murphy
“It’s the people who can elevate my thinking that hold me to a higher standard… those people stick on my team the longest because they ask me the right questions.” – Kelsey Murphy
When you are looking for that clarity, what is an example of a question to ask?
- Envision where they are 6 months from now… what were they so glad that they focused on? What problems were solved?
“Find yourself some business besties, they will carry you through!” – Kelsey Murphy
Weekly Ops Activity
Ask the question to a client: What do you want to get out of the time that we are committing to? What does success look like?
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